Respecting User Choices: Navigating the Policy Path

Wednesday, January 22nd, 1:00pm to 1:45pm ET

Don’t hit the panic button! With the California Consumer Privacy Act (CCPA) just around the corner, some marketers and advertisers may find themselves in a state of flux. Similar to GDPR, CCPA will put the consumer back at the center of marketing, putting the owness on marketers to respect user choices. But navigating the policy path does not have to be fraught with obstacles.  

Join this live webinar to learn all you need to know about CCPA and your campaigns, including:

  • What has transpired in the policy and compliance landscape
  • How to confidently execute your digital marketing strategy in the state of California
  • How StackAdapt has defined the most viable and indispensable execution path for compliance related campaigns

The Speakers

Alex Lin
Platform Quality Analyst

Alex ensures that all creative materials comply with ad quality guidelines and that campaigns are executed in brand safe environments and with optimal performance.

 

Brandon Lee
Senior Analyst, Team Lead

Brandon is the team lead on the Platform Quality team, ensuring all creatives that run on the platform fall within all necessary regulations.