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Leverage Specific Healthcare Targeting Strategies With Programmatic

For healthcare marketers, running a successful digital campaign is met with unique challenges and strict nuances. In this webinar, we’ll discuss how you can target your ideal audience while remaining HIPAA- compliant. We’ll look at how programmatic can help you layer different targeting strategies and unlock a large audience pool of potential patients.

The Speakers

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Shaq Buchanan

Account Executive at StackAdapt

With 6+ years in the digital marketing and programmatic industry, Shaq has expertise working with a variety of advertisers and agencies to strategize, execute and analyze complex marketing campaigns. Over the past 2 years at StackAdapt, Shaq has worked on a variety of campaign verticals, with a particular focus in B2B, healthcare and higher education.

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Sam Jensen

Account Manager at StackAdapt

Sam has worked in buy-side programmatic for half a decade leading strategy for key agencies across retail, B2C, and B2B verticals. Outside of work, he is an avid basketball player and can recite a few songs you might know on the piano.

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