CTV: The Independent Agency Opportunity

CTV has demonstrated great promise for advertisers, which is why they are increasing their CTV ad dollars by 56% YOY.

In partnership with Advertiser Perceptions, StackAdapt conducted a survey of over 200 agency and brand advertising decision-makers to uncover their experiences with CTV.

We've distilled the results into a report that identifies how to make CTV your competitive advantage and capitalize on this opportunity to position yourself for success.

Discover Key Primary Insights and...

Uncover the benefits of CTV in your media plans.

Understand how CTV levels the playing field.

Industry data with surveys from digital media decision makers in leading ad categories including CPG, financial, automotive, B2B, and more.

CTV as a Performance-Driven Channel

CTV as a Performance-Driven Channel Image

Opportunity for Client Education

Opportunity for Client Education Image

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