Webinar
Programmatic Strategies for Engaging Digital Out-of-Home Campaigns
Access this webinar to learn about:
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Unveiling the global impact of the digital out-of-home advertising landscape.
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Mastering programmatic audience targeting strategies to create real-time, personalized experiences in physical settings.
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Crafting compelling DOOH ads perfectly suited for contextually-relevant environments.
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Best practices to launch your DOOH campaigns successfully.
Amplify DOOH Ads With Programmatic
Programmatic DOOH takes advertising to a whole new level. It offers unparalleled targeting precision, real-time optimization, and the ability to adapt to changing conditions, ensuring that your message reaches the right audience at the right time.
The DOOH expert, Drew Thachuk, from Broadsign joined us to explore the world of programmatic advertising from another lens and uncover how to expand a brand’s reach, captivate the intended audience, and deliver impactful results.
The Speakers
Ben Elliot
Director of Advanced TV and DOOH at StackAdapt
At the helm of global Advanced TV and Digital Out of Home at StackAdapt, Ben brings eight years of expertise in digital advertising. Prior to joining StackAdapt in 2021, he spent nearly five years on the SSP side, spearheading CTV initiatives and cultivating key DSP partnerships.
Drew Thachuk
Director of Channel Partnerships at Broadsign
With over a decade of experience in the programmatic media space, Drew has extensive knowledge of the challenges and solutions needed by product, inventory, and measurement professionals. Assisting them in implementing best practices for planning, execution, and analytics.